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Shapewear

Welcome Susie Taaffe, the CEO and founder of Skanties, a game-changing anti-shapewear brand. Life often throws us a challenging hand, but Susie’s story is all about reshaping adversity into success. She’s a single mom of three who transformed her life’s hurdles into a global business, introducing Skanties in Australia and the U.S. to offer women a comfortable and confident alternative to traditional shapewear.

In this episode, we go beyond business and dive into the personal aspects of Susie’s journey. We explore how she navigated divorce, single motherhood, and the importance of maintaining positive relationships, especially when it’s tough. Susie’s life is a testament to confidence and courage, from her ventures in China to her various business endeavors and embracing the role of mom.

Join us for a raw and real conversation that’s packed with inspiration and insights. If you’re looking for wisdom on building confidence, handling life’s judgments, and gaining a glimpse into the world of a true go-getter, this episode is a must-listen! Join us!

“Looking at your market is actually the number one place to start because you don’t have a product if there’s no market to buy it. So you really need to look at who are my end users?”

What you’ll hear in this episode:

• Entrepreneurship, motherhood, and self-confidence.
• Navigating life changes and self-discovery after a blindsiding event.
• Coping with divorce and moving forward.
• Navigating life’s challenges with resilience and self-awareness.
• Entrepreneurship, resilience, and problem-solving.
• Entrepreneurship, product development, and market research.
• Co-parenting and managing relationships after divorce.
• Self-care, parenting, and relocating to the US.
• Entrepreneurship, motherhood, and body positivity.
• Self-care and motivation for difficult days.
• Habits, self-awareness, and personal growth.

CONNECT WITH SUSIE

Follow Susie: @susietaaffe

Follow Skanties: @skanties

To learn more about Skanties, check out the website: https://skanties.co/

CONNECT WITH KELSEY

Follow Kelsey: @thisiskelseysmith

Follow Momma Has Goals: @mommahasgoals

Download the app for iOS or Android

Learn more at https://thisiskelseysmith.com/

Join our text list. Text “Goals” to (707) 347-0319

Check out other podcast episodes: https://mommahasgoals.com/podcast/

Summary Keywords

life, navigate, feel, kids, people, years, work, suppose, business, put, love, product, move, talk, wearing, habits, friends, mom, building